Digital Marketing Analyst – Kolkata / Pune

Experience: 3+ yrs


  • He/She is responsible for planning, implementing, managing and monitoring company’s Social Media strategy in order to increase brand awareness, improve Marketing efforts and increase sales.
  • He/She will administer our social media marketing and advertising. Administration includes but is not limited to: -Deliberate planning, strategy and goal setting -Development of brand awareness and online reputation -Content management (including website) -SEO (Search Engine Optimization) and generation of inbound traffic Cultivation of leads and sales – Reputation management
  • He/She is a highly motivated, creative individual with experience and a passion for connecting with current and future customers.
  • Analyze digital data to draw key recommendations around website optimization
  • Conduct social media audits to ensure best practices are being used
  • Maintain digital dashboard of several different accounts
  • Coordinate with sales team to create marketing campaigns
  • Prepare emails to send out to customers
  • Monitor key online marketing metrics to track success
  • Create and maintain online listings across e-commerce platforms
  • Ensure that the brand message is consistent

Skills and Qualifications

  • 3-6 Years of Experience in Digital Marketing
  • Should have experience in writing proposals, decision making, proactive in nature.
  • Experience executing paid social media campaigns
  • Bachelor’s /Master’s degree in marketing or business
  • Knowledge of video and picture editing software.
  • Must be able to juggle multiple projects at the same time
  • Incredible attention to detail
  • Full understanding of all social media platforms
  • Problem solving skills
  • Experience in content writing would be added advantage.

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